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Clifford Nass
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Clifford Nass : ウィキペディア英語版
Clifford Nass

Clifford Ivar Nass (April 3, 1958 – November 2, 2013) was a professor of communication at Stanford University, co-creator of ''The Media Equation'' theory, and a renowned authority on human-computer interaction.〔(NBC Plugs into YouTube's Viral Growth ) (NPR)〕〔(Machines' way with words ) (BBC)〕 He was also known for his work on individual differences associated with multitasking.〔(Interview: Cliff Nass ) (''Frontline'')〕 Nass was the Thomas M. Storke Professor at Stanford and held courtesy appointments in Computer Science, Education, Law, and Sociology. He was also affiliated with the programs in Symbolic Systems and Science, Technology, and Society.
Nass was the director of the (Communication between Humans and Interactive Media ) (CHIMe) Lab, co-director of Kozmetsky Global Collaboratory (KGC) and its Real-time Venture Design Laboratory (ReVeL),〔(''Philanthropist George Kozmetsky makes $6 million gift to Stanford'' ) (Stanford News, April 21, 2003)〕 and a co-founder of TeachAIDS.〔(TeachAIDS: About )〕
==Early life and education==
Nass was born in Jersey City, New Jersey and raised in Teaneck, the son of Florence and Jules Nass. His parents formed New Jersey's first Mothers Against Drunk Driving chapter after Nass's older brother was killed by a drunk driver in 1981.〔Chawkins, Steve. ("Clifford Nass dies at 55; sociologist warned against multitasking; He was one of the first academics to study the dangers of chronic multitasking and the decline of face-to-face interaction." ), ''Los Angeles Times'', November 6, 2013. Accessed November 8, 2013. "Born in Jersey City, N.J., on April 3, 1958, Nass grew up in Teaneck, N.J., and graduated from Princeton University in 1981 with a bachelor's degree in mathematics. He stayed at Princeton and, in 1986, received his doctorate in sociology."〕
Nass earned a B.A. ''cum laude'' in mathematics from Princeton University in 1981.〔(New York Times: Clifford Nass, Who Warned of a Data Deluge, Dies at 55. )〕 He then conducted research in the areas of computer graphics, data structures and database design for IBM and Intel before returning to Princeton for graduate school. He got his M.A. and Ph.D. in sociology from Princeton in 1986, and joined the faculty at Stanford University.〔(Clifford Nass: Stanford University Home Page )〕
Nass died, age 55, of a heart attack in November 2013.〔


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